Mar 11
2009

5 Reasons Why Your Company Needs an iPhone App

iPhone Application Development

You’ve heard the news and you’ve read the reviews… the iPhone is a huge success and iPhone apps are super popular among a very important demographic – early adopters.

Apple has reported that users have downloaded iPhone apps over a half a billion times in the first year iTunes opened the App Store. The market is growing tremendously with smart phones being compared to the laptop computer boom.

So, how does your company reach these influential movers and shakers? Consider making an iPhone app to promote your business. It’s inexpensive and very effective.

Here are five key benefits:

     1. Expand your company’s exposure to influential consumers.
     2. Set your company apart from the competition.
     3. Give your customers added value.
     4. Keep your customers up to date month after month.
     5. Increase sales!

Be an early adopter yourself. Join the growing number of companies that have discovered the power of marketing their company through the development of an iPhone application. Top companies including Amazon, Target, Starbucks, Zippo, REI and many more are doing it. With an iPhone app, your company can be seen as a cutting edge pioneer.

How do you do it?

Talk to people in your company that have iPhones and visit iTunes app store on your computer (even PC’s can get iTunes at iTunes.com). With a little bit of brainstorming you can come up with some great ideas. Now, look at what your company has to offer and make an iPhone app that represents your company.

Here’s the formula…

Create something that is both useful and entertaining based on what your company does best. Hire a company to create the app. Then, give it away for free so you can get thousands of influential people using your app and seeing your company name.

You can have webpages, rss feeds, videos and even an info screen in the app that tells all about your company and you can even offer special promotions from within the app.

How do you get thousands of users?

That’s the easy part. Once an app is submitted to iTunes, Apple does the promotion for you simply by including it in the App Store. Users will see it in the store and get to immediately download it for free.

Now, as you probably know, you shouldn’t stop there. Send out a press release and promote it on your website. Free is easy to buy. If the iPhone users like your “free” app, it will spread like wildfire.

Where can I get the app produced?

Zap Bang Done makes iPhone apps. We can make one for you if you can dream it up. Give us a call at 1-800-713-2891 or check out our website at http://www.zapbangdone.com/iphone-dev.php

Tags: , , , , , , , , ,